advertising in e-mail newsletters

More and more Web users are subscribing to e-mail newsletters based on subject matters that are relevant to them. Advertisers can take advantage of reaching these highly targeted users by advertising within these e-mail newsletters. For example, a Web user who is interested in adventure racing might subscribe to an e-mail newsletter focusing on that particular sport. A company that offers products or services geared for the adventure racer could then take advantage of reaching thousands of potential customers by integrating a text or graphic ad within that newsletter.

Ads in e-mail newsletter usually have creative restrictions. For example, some only accept text ads. The good news is they are a whole lot less to produce than multi-layered animated banner ads.

e-agency can work with you to select just the right newsletters to include in your online marketing campaign. We can also prepare and test your ad for maximum response.